139 N Liberty Renovation

139 North Liberty Street, formerly the Hess Furniture building, is set to reopen this month with an exciting new tenant roster.   The building underwent a multi-million dollar renovation in 2015 to convert the building from an open furniture showroom to a space featuring six new downtown retail and office tenants:

The Frame Factory

Big Valley Law

IT Decisions

Edward Jones

Immerge Technologies

Before Renovations to 139 N Liberty Street

Before Renovations to 139 N Liberty Street

 

After Renovations to 139 N Liberty Street

After Renovations to 139 N Liberty Street

Gone are the chairs up to the ceiling and the dressers as far as the eye can see (which to be fair, was kind of awesome in a treasure hunter Nicolas Cage kind of way).   Instead, we see new spaces that both integrate the character of the older building and modernize its systems to work within the modern era.

At Matchbox, we are thrilled to be able to renovate and represent another downtown property for the people of Harrisonburg!

Detox/Retox this Saturday starting at 9:30am!

Detox Retox

Ice House Studios’ Detox/Retox has its second running this weekend, June 20th starting at 9:30am on Saturday!   In case you need a reminder, Detox/Retox might be the best value in town:

  • 9:30am: Organized, optional two mile run through Downtown Harrisonburg
  • 10:00am: One hour outdoor yoga/pilates class
  • 11:00am: One beer at Pale Fire brewery or One coffee at Black Sheep Coffee

All of this, for only $10!

If you are interested in the event, just follow the Facebook link and make sure to visit The Ice House at 217 S. Liberty Street in Harrisonburg, Virginia!

Pure Eats opens at Ice House!

 

Harrisonburg Ice House - Pure Eats

Harrisonburg Ice House – Pure Eats

Every morning you likely wake up and say to yourself, “Why am I not eating donuts?    Better yet, why am I not eating bacon covered donuts?”   We at Matchbox can empathize with this feeling and luckily there is a restaurant in town that can finally make these dreams come true.

Adding the Finishing Touches inside Pure Eats!!

Adding the Finishing Touches!

Pure Eats (217 S. Liberty Street, Ice House) opens this Friday, yes TOMORROW,  starting at 7am!   Pure Eats is a new American diner focused on high quality, locally sourced products and will feature breakfast sandwiches, wraps, salads, burgers, and DOUGHNUTS.    So don’t walk, RUN, to Ice House tomorrow to check out Harrisonburg’s newest dining experience.

Pure Eats

Pure Eats

Detox/Retox begins at Ice House this Saturday, May 23rd

Ice House Studios and Pale Fire Brewing Co. announced Detox/Retox, a new training program for all Harrisonburg residents, starting this weekend!    Check out this amazing deal.

For $10 you get:

  • One pint of Pale Fire beer
  • One hour Yoga/Pilates combo class
  • Two mile guided run through Downtown Harrisonburg

Ten dollars, that’s it.

Detox/Retox events will run Saturday mornings at 9:30am on the following dates:

May 23rd

June 20th

July 25th

August 22nd

September 19th

Make sure to sign up at www.icehouselove.com.    You can register on the home page by typing Detox/Retox into the “Questions/Comments” section along with dates you are interested in.

Detox Retox at the Ice House

Detox Retox at the Ice House

 

The Ice House Grand Opening has begun!

Come one, come all, the Ice House Grand Opening has begun and is in full effect at 217 South Liberty Street!

 

Ice House Grand Opening!

Ice House Grand Opening!

Enjoy Pale Fire Brewing Company!    Free donuts from Pure Eats!    Pulled pork BBQ from Local Chop and Grill House!    DJ Ryan Clark spinning classic hits!   Cornhole!   Win free prizes and more!

 

Come check us out!

Yellow Button and Black Sheep Coffee @ the Ice House

Have you seen the new Yellow Button space at the Ice House (217 S. Liberty Street)?

Yellow Button at the Ice HouseYellow Button at the Ice House  Yellow Button at the Ice House Yellow Button at the Ice House Yellow Button at the Ice House

Owner Miranda Ebersold recently moved her store from its Main Street location to become part of Harrisonburg’s most exciting downtown project.    The new Yellow Button location offers a dynamic showroom and is located directly across from the new Hugo Kohl jewelry showroom.

 

Next door is Black Sheep Coffee

Black Sheep at the Ice House Black Sheep at the Ice House Black Sheep at the Ice House Black Sheep at the Ice House Black Sheep at the Ice House

 

Owner Chance Ebersold has brought his love of coffee to Downtown Harrisonburg with a unique and one of a kind space at Ice House.    For more information on Black Sheep check out the recent DNR online article.

 

Make sure to check out both spaces and stay tuned to Matchbox Downtown for Pale Fire Brewery’s upcoming grand opening announcement!

Harrisonburg Ice House Grand Opening Event

Ice House Grand Opening

Ice House Grand Opening

Join us Saturday, April 18th from 12:00pm to 4:00pm for the Grand Opening of the coolest spot in Harrisonburg!

Check out Harrisonburg’s newest downtown businesses including:

There will be music, activities, food and more!

As an added bonus, the first 500 to complete our Ice House Challenge will be entered to win prizes including Do Downtown t-shirts, gift certificates to Ice House businesses, and more! Just register at our Matchbox booth on the day of the event to receive your free Ice House Grand Opening postcard, get a stamp from each of our participating businesses, and you will be automatically entered to win!

The Ice House is located at 217 South Liberty Street in the heart of Downtown Harrisonburg across from Turner Pavilion and the Farmer’s Market.